Email marketing is one of the most important tools in digital marketing. Compared to social media, email marketing has a three-times higher conversion rate (CR), a higher return on investment (ROI), and a 78 percent lower cost. With more than 160 million emails sent per second, it's the best way to reach your customers.
When you have a sufficient number of subscribers for email marketing campaigns, one of the most common mistakes is not segmenting emails. Receiving the same emails with the same content over and over often results in unsubscribing from the newsletter.
The email marketing module integrated into our websites allows for automated email delivery of properties that meet the subscriber's search criteria. These criteria can include: property type; region or city; number of bedrooms or bathrooms; type of pool, garden, or parking; and price range.
Additionally, for each subscriber, we can set the number of properties to be sent in each email; the frequency, day of the week, and time of delivery; customize the message we want them to receive; and set the duration of the emails.
If you have any questions about our email marketing module, please contact us .
